Email Copy That Converts: What Shoppers Appreciate (and What Turns Them Off)
email marketingcopywritingconsumer behavior

Email Copy That Converts: What Shoppers Appreciate (and What Turns Them Off)

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2026-02-03
9 min read
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Research-backed email copy traits that boost conversions in 2026 — use intent-driven personalization, clear CTAs, trust signals, and AI guardrails.

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#email marketing#copywriting#consumer behavior
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Senior editor and content strategist. Writing about technology, design, and the future of digital media. Follow along for deep dives into the industry's moving parts.

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2026-02-03T21:28:25.266Z